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How to Migrate from Linktree to Stan Store
Replace your link-in-bio page with a storefront that actually makes money. Migrate from Linktree to Stan Store and start selling products, booking calls, and collecting emails.
Last updated June 2026
Should you switch?
Linktree is a directory of links. Stan Store is a business. If you have anything to sell (digital products, coaching calls, courses, or memberships) Stan Store replaces your link-in-bio and your checkout tool in one page. The migration is fast because there is not much to migrate. You are upgrading from a list of links to an actual storefront.
Difficulty
Easy
Time Required
1-2 hours
Best For
Creators ready to monetize with digital products, courses, or coaching
Avoid If
You genuinely only need a simple list of links with no commerce ambitions
Best for
- Creators ready to monetize with digital products, courses, or coaching
- Anyone tired of Linktree's limitations who wants email capture on their bio page
- Influencers who want zero transaction fees on product sales
- Creators who want bookings, courses, and downloads in one link-in-bio page
Avoid if
- You genuinely only need a simple list of links with no commerce ambitions
- You are on a tight budget and Linktree's free plan meets all your needs
Why Creators Switch
What drives the migration
Pain points with Linktree
- No ability to sell digital products, courses, or services directly from your bio link
- Limited customization beyond basic themes and color choices
- Just a list of links, with no email capture, no lead magnets, no conversion optimization
- No built-in email collection or audience-building features
What improves with Stan Store
- Sell digital products, courses, and coaching calls directly from your bio page
- Zero transaction fees on the Creator Pro plan, and you keep everything after payment processing
- Built-in email collection with opt-in forms and lead magnet delivery
- Calendar booking, course hosting, and download delivery all in one platform
Migration Checklist
Step-by-step migration plan
Export your current Linktree links
Open your Linktree dashboard and copy all your current links and their titles into a document. Note which links get the most clicks, as these should be prominent on your Stan Store page.
Import links and create your Stan Store
Set up your Stan Store and add each link as a store item or redirect. For links that point to products, create actual product listings instead of simple links. This is where the upgrade happens.
Build your storefront and products
Add your digital products, set up a booking calendar if you offer calls, and create at least one lead magnet with email capture. Configure your brand colors, profile photo, and bio to match your existing presence.
Redirect your bio link
Update your Instagram, TikTok, YouTube, and any other social profiles to point to your Stan Store URL instead of your Linktree. If you use a custom domain, update your DNS records.
Test the purchase flow
Buy your own product in test mode. Walk through the entire experience: landing page, checkout, email delivery, download access. Test on mobile since the majority of bio link traffic comes from phones.
Launch and promote your new store
Announce the switch to your audience with a post or story. Highlight what is new: the ability to buy products directly, book calls, or grab a free resource. A launch offer or discount drives initial traffic.
Tool Comparison
Linktree vs Stan Store
Linktree Was a Starting Point, Not a Destination
Linktree solved a real problem: Instagram only gives you one link, and creators needed a way to direct traffic to multiple destinations. But the link-in-bio category has evolved far beyond simple link directories. If your Linktree is sending people to Gumroad for products, Calendly for bookings, and a separate landing page for email signups, you are losing conversions at every redirect.
Stan Store consolidates all of that into a single page. Your bio link becomes a storefront where people can buy digital products, book coaching calls, enroll in courses, and join your email list, all without ever leaving the page. Every redirect you eliminate is friction you remove from the purchase decision.
What Makes This Migration Different
Unlike most platform migrations, moving from Linktree to Stan Store is less about transferring data and more about upgrading your approach. Linktree has no subscriber data, no product catalog, and no transaction history to export. You are starting fresh with a better tool. This is liberating. You get to build your storefront intentionally rather than patching together links.
Setting Up Your Store for Conversions
The biggest mistake creators make when switching to Stan Store is recreating their Linktree layout as a list of buttons. That misses the point. Instead, lead with your highest-converting offer, usually a free lead magnet or your best-selling product. Put your email capture above the fold. Structure the page like a sales page, not a directory.
The Revenue Impact Is Immediate
Creators who switch from Linktree to Stan Store consistently report a jump in revenue, not because Stan Store has magic features, but because they go from sending traffic away to capturing it. When someone taps your bio link and lands on a page where they can buy immediately, the conversion rate climbs. Add email capture and you build a retargeting channel that Linktree never offered.
Think Beyond the Bio Link
Stan Store works as a link-in-bio, but it is also a standalone storefront. You can link to individual product pages from YouTube descriptions, podcast show notes, and tweet threads. Each product gets its own URL. This means your Stan Store is not just replacing Linktree. It is replacing Gumroad, Calendly, and your email landing page all at once.
Related Research
Ready to switch to Stan Store?
Follow the checklist above and you'll be live on Stan Store in 1-2 hours.
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